Rubicon coach holding a baseball beside a fence and radar display

Mission

The player development landscape has never been more siloed and fragmented, limiting athletes' ability to achieve their true potential.

Rubicon was created for one purpose - to bring unified, bespoke training design to the most driven athletes in the world.

About

Brice Crider standing on a baseball field

Brice Crider

Brice Crider is a former collegiate baseball player and track & field athlete who previously spent over half a decade at Driveline Baseball, designing player development systems at scale as Coordinator of Player Development Strategy. Across his career, he has worked with athletes and organizations spanning Major League Baseball, Nippon Professional Baseball, Olympic-level track & field, and professional hockey, helping develop training systems used across four continents. Brice holds a Bachelor of Science in Biology from the University of Washington and a Master of Science in Kinesiology from California Baptist University. He is also a Certified Strength and Conditioning Specialist (CSCS).